Tuesday 30 March 2010

Practice Run

After not being able to get a table in the SU for the past few weeks we took the last available slot today.

With it being the last week or in somecases last day before Easter we knew it would be very quiet and that people would have gone or be getting ready to go home for the holidays. Therefore we decided to use it as a practice run. This would enable us to see what we were lacking and improve for the next stall after Easter.

By doing this we learned that we should spread out or make rotas for everyone in the group because we felt some people may have been intimidated by 6 people stood behind the table! By organising rotas and having 2 or 3 people at a time behind the stall we may encourage more sales!

We also realised our table didn't look very attractive; we need a cloth for next time and also a banner!

Another problem we came across is that nobody knew we were doing it for Breast Cancer so we had to explain when people came to the table. Next time we are going to have a poster and a small picture frame on the table holding a brief summary of what we're doing.

The biggest problem we had was change for any sales we had! We were all short on cash as our loans were wearing thin, but after Easter we will have enough money for each of to gather up some change and organise a float!

On the plus side, to day we made a total of £33!

Monday 22 March 2010

Pricing!

Having recently been taught the importance of pricing and how many different types of pricing there are, the group and myself decided to figure out what would be the best strategy for us.

We are donating all proceeds of "Brace Yourself" to Breast Cancer Awareness therefore we really want to try and make a profit on every item. Therefore we have gone for the Cost-plus pricing strategy. This way we are getting back what we paid to produce the jewellery and making a small profit on every sale. This will also keep it straight forward when working out the facts and figures after the stall!

We do not have a set "plus" price to put on top of the cost of production, so we have added on what ever the group felt it was worth and also taking into account the results of the survey!

Saturday 20 March 2010

Advertising the Event

Like any business we needed to advertise our stall; after talking about it amongst ourselves we came to the decision of advertising through posters, flyers and facebook (link below)


We felt that we didn't need to do a survey on advertising as we are the target audience we know what type of promotion would work. We put posters up all over the university, including the Library and the SU; where we would be setting up our stall.




The posters were designed by the two lads, Andrew and Ian. I think they're brilliant, they are bound to get us some sales! Hopefully our jewellery lives up to the standard of the posters!

Fingers crossed!

Monday 15 March 2010

In the process of...



|We're slowly getting there!

After the first session of making the bracelets I went home and made some improvements.

After showing my younger sisters friends (possible targets!) they suggested making the bracelets elasticated. I went away and tried this by simply weaving some thin, transparent elastic through the braided wool and ribbon. This was a success and also improved the appearance of the bracelets by gathering the materials up and giving them more volume! (Top Photo)


Thanks 'sister's friends!' :D

Tuesday 9 March 2010

The ball (or should I say button) is rolling!

Today we got down and dirty with some wool, ribbon, and buttons!

Me and the other girls in our group started to make the bracelets today. We have come up with a plan that each of us have a certain colour to concentrate on. This will help us to avoid all going away and producing the same coloured bracelets at home!

The results of the questionnaire revealed that the most popular product is a bracelet, followed by rings. Therefore we have set ourselves a target of 20bracelets each (80 units in total). After this we will begin to make around 5 rings each and if there is enough time left we will start of bag charms or keyrings which came joint 3rd in popularity!

Fingers Crossed!